If your nonprofit organization isn’t on TikTok it’s probably making a big mistake. Unlike Facebook, Instagram and YouTube, you don’t (and probably don’t want) to invest too much beyond a staffer’s time to produce content. And TikTok offers amazing ROI – 73% of TikTok viewers say they feel a deeper connection to the brands they interact with on TikTok AND brands are remembered 40% more on TikTok than on other platforms.
Read MoreQ&As are still a go-to story format for print and digital media and they are ubiquitous because they’re effective. At their best, they are concise and to the point. And they’re perfect for websites because they intrinsically connote expertise.
Read MoreEvery website should have a blog — even if you don’t call it a blog. It’s a page on your website where you share content about the thing you do. So how do you decide what to write about?
Read MoreNot sure how to come up with new blog ideas at your organization? Take the ‘newsroom approach’ — a collaborative, all-hands-on-deck brainstorm session that ends in actionable content ideas.
Read MoreA strong blog or news section can really amplify value to your supporters. Here are three great examples of how a nonprofit’s blog can be engaging and informative.
Read MoreNanoinfluencers are influencers who have as few as 1,000 followers. And we can learn a lot from what’s fueling this trend. It’s all about being authentic.
Read MoreIgnoring the crisis can make your organization seem deaf to the world. But putting your communications on hold can risk deepening your financial instability. Ultimately, you want to highlight why your mission is still very much critical (if not more so) without coming off as opportunistic.
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